Lido Quelle Nuit poster

GRUAU – Lido “Quelle nuit !” – 1964

Artist: René Gruau
Title: Lido – Quelle nuit !
Year: 1964
Size: 320 x 480 cm / 126 x 189 inches
Format: Large Billboard Poster
Condition: Excellent
Linen Backed: unlined delay of 3 weeks to linenback

Original monumental billboard poster designed by René Gruau for the Lido de Paris revue “Quelle nuit !” (Revue enchantée) created by Pierre-Louis Guérin and René Fraday in 1964.

This is the true large-format advertising printing measuring approximately 320 x 480 cm (126 x 189 inches), produced for outdoor display. The scale places it among the largest format posters issued for the Lido and represents Gruau’s bold graphic style associated with Parisian fashion and cabaret imagery.

To our knowledge, and after extensive review of auction records and gallery references, no other surviving example of this oversized billboard format has been documented. This appears to be the only currently known example of this monumental printing.

Printed for public exhibition and large-scale posting, this format was intended for billboard or prominent exterior display.

An authentic and exceptionally rare oversized work by René Gruau created for the 1964 Lido revue “Quelle nuit !”.