Artist: Cappiello, Leonetto Printer: Ricordi, Italy Size: 39 x 55 in / 100 x 140 cm On/Off Linen: On Linen Print Technique: Offset lithograph Year: 1950 Title: Vintage Campari L’Aperitivo Poster by Leonetto Cappiello – 1950s
Description: Experience classic Italian aperitifs with this rare 1950s reprint of Leonetto Cappiello’s 1921 poster for Bitter Campari. Featuring the memorable Pierrot wrapped in an orange peel, this poster showcases Cappiello’s unique artistic style and creativity in advertising.
Condition: In excellent condition, preserved on linen and rated A for its high quality.
Value: This rare 39×55 size has previously sold for $1400 at New York City auctions, making this offer a great deal.
Perfect For: Collectors, Italian aperitif enthusiasts, and fans of vintage art. Ready to enhance any collection or decor. Feel free to contact us for more details.
Leonetto Cappiello — Grande Kermesse Charité, 1903
A one-day charity fair hosted by the Cercle du Bois de Boulogne (the “Tir aux Pigeons” pigeon-shooting club) in Paris’s Bois de Boulogne.
The poster text gives the program—theatre, concert, children’s ball, funfair, and sports events—with admission 10 francs (2 francs for children)
and entry via Avenue des Acacias. It was held Thursday, 11 June (Jeudi 11 Juin).
Artist: Leonetto Cappiello
Date: 1903
Commissioner/Venue: Cercle du Bois de Boulogne (Tir aux Pigeons), Bois de Boulogne
Printer: Imp. P. Vercasson & Cie, 43 rue de Lancry, Paris
Technique: Stone lithograph
Format: 38 × 53 inches on linen
Grande Kermesse de Charite 1903 by Leonetto Cappiello
RARE poster by Cappiello for the Grand Kermesse de Charite where you could go to concerts, enjoy outdoor park and rides and even sports and it was all for the benefit of Charity.. The POSTER BY CAPPIELLO IN EXCELENT CONDITION ON LINEN RARE
In 1980, Champagne Castellane reissued a special commemorative series of its most famous poster designs to celebrate its advertising legacy. This smaller-format edition (16 x 24 inches) was printed directly by Castellane in France using offset lithography and faithfully reproduces the original design by Leonetto Cappiello. The poster is in excellent condition, mounted on quality paper, and was part of the official limited promotional campaign issued by the champagne house.
Description and History
Leonetto Cappiello (1875–1942) was one of the most celebrated poster artists of the early 20th century, often called the father of modern advertising. Known for his bold colors and whimsical compositions, Cappiello revolutionized commercial art by replacing the elaborate Art Nouveau style with striking, simplified imagery focused on single, memorable figures.
Cappiello’s Champagne de Castellane poster design originally dates from the early 20th century and features his trademark dynamic energy—a joyful, celebratory spirit perfectly suited to the brand’s refined image. Castellane, one of France’s oldest Champagne houses founded in Épernay in 1895, became renowned for its distinctive red diagonal stripe label and its association with French elegance and festivity.
The 1980 reissue by Castellane served both as a tribute to the golden age of poster art and as an homage to Cappiello’s enduring influence on advertising and design.
Artist: Leonetto Cappiello
Date: 1980
Printer: Castellane
Size: 16 x 24 inches
Print Type: Offset Lithography
Condition: Excellent “A”
Comments: Official 1980 reissue by Champagne Castellane in celebration of its historic poster campaigns.
Cachou Lajaunie was created by Leonetto Cappiello in 1900 for the French maker of Cachou Lajaunie breath mints and printed by Imprimerie Vercasson, Paris. The image shows an elegantly dressed woman enjoying the product, presented against a simple background to emphasize the figure and the brand name. At this time, stone lithography was the standard method for high-quality advertising posters, allowing for precise color and detail.
This poster comes from the early years of Cappiello’s career and from the period when Art Nouveau dominated European design. It illustrates how commercial posters were used both to advertise products and to convey a sense of fashion and modern life.
The poster has been mounted on linen using archival materials and is graded “Excellent A.”
Leonetto Cappiello’s famous image for Thermogène, showing the green figure exhaling flames beside the bold red lettering. This version was printed in France by Dehon & Cie, Valenciennes, in the smaller 20 × 28 inch format. It dates from around 1940 and is a fine mid-century impression of one of Cappiello’s most recognizable advertising designs. Backed on linen, colors remain vivid and condition is excellent. A Certificate of Authenticity accompanies the piece.
Title: Le Thermogène
Artist: Leonetto Cappiello
Date: c.1940
Printer: Dehon & Cie, Imp. Valenciennes (France)
Size: 20 × 28 inches (approx. 50 × 71 cm)
Print Type: Lithograph
Condition: Excellent “A,” professionally backed on linen
Comments: Classic Cappiello advertising poster for Thermogène, French edition in reduced format, printed by Dehon & Cie. Includes Certificate of Authenticity. Securely packed, shipped FedEx 2-Day insured with guaranteed safe arrival.
Thermogene by Leonetto Cappiello 1940 AUTHENTIC original French poster 20 x 28