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Artist: Mosca, Franco
Size: 9 x 12.5″ / 22.8 x 30.5 cm
On/Off Linen: On Linen
Print Technique: offset lithograph
Year: 1950
Paglieri Perfume by Mosca 1950 on linen excellent
The poster is an original 1950 by Mosca. Paglieri used Mosca in 1950 to advertise their perfumed talc. The poster is on linen and in excellent condition.
Talco Paglieri – Gino Boccasile, 13 x 19 in
Description
Advertising poster by Gino Boccasile for Paglieri, the Alessandria-based perfume and cosmetics company. Paglieri is especially known for its Felce Azzurra line and its talcum powders. This small-format design, attributed to around 1950, promotes Talco Paglieri “al boro timo”, showing a baby happily using the product. Issued as an offset lithograph and printed by Zannini & Cellerino, Alessandria, the poster is linen backed and preserved in excellent condition.
Artist: Gino Boccasile
Date: c.1950
Printer: Zannini & Cellerino, Alessandria
Size: 13 x 19 inches
Print Type: Offset lithograph
Condition: Excellent “A,” on linen
Comments: Original Boccasile advertising poster for Talco Paglieri “al boro timo” with baby illustration. Linen backed and in excellent condition.
Italian advertising poster by Gino Boccasile for Paglieri, the historic Alessandria perfume and cosmetics company. Paglieri is best known for its Felce Azzurra line (introduced in the 1920s), including eau de cologne and perfumed talc. Boccasile created a series of small-format advertising images for Paglieri in the late 1940s–early 1950s, often promoting the company’s talc products. This piece belongs to that group and reflects Boccasile’s distinctive postwar style.
Title: Paglieri
Artist: Gino Boccasile
Date: Unknown (likely c.1950)
Printer: Paglieri
Size: 13 x 19 inches
Print Type: Offset lithograph
Condition: Excellent “A,” on linen
Comments: Original small-format advertising poster for Paglieri’s perfumed talc. Linen backed, excellent color and preservation. Comparable examples are documented from the late 1940s and early 1950s campaigns.
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