Campari by Milton Glaser signed on arches paper original vintage poster

Artist: Glaser, Milton
Printer: Milano
Size: 27.5 x 39 in / 70 x 100 cm
On/Off Linen: Unlined
Print Technique: Lithograph
Year: 1992
Condition & Comments: Excellent, hand signed by the artist
Campari by Milton Glaser 1992 hand signed on arches paper

In 1992, artist Milton Glaser created this piece for Campari, demonstrating his expertise. The poster is made using the serigraph lithography technique on Arches watercolor paper, with each one hand-signed by Glaser. This rare Version #1 is in excellent condition, making it a valuable collectible.

Rather than being intended for public advertising, this print was designed as an artistic piece, merging Glaser’s talent with the Campari brand.

Milton Glaser produced several versions of this poster for Campari, utilizing both artistic screen printing (serigraphy) and traditional paper. This 1992 edition is considered rare. The two versions include a signed serigraph on Arches paper and an unsigned version on standard paper; while both employ serigraph printing techniques, they share a similar visual aesthetic.