Gitanes by Andre Francois 1990 original poster

Gitanes by André François (1990)

Original French Advertising Poster

Printed by Michel Caza, Paris — Serigraph

André François created this striking poster for Gitanes in 1990, offering his own humorous and imaginative interpretation of the famous French cigarette brand. Printed in serigraphy by master printer Michel Caza in Paris, the work displays François’s characteristic blend of expressive line, irony, and visual wit. The color fields are deeply layered, the result of Caza’s refined silkscreen technique on heavy, high-quality paper.

Born in Hungary and naturalized in France, André François (1915–2005) was one of the great postwar illustrators and graphic artists. His career spanned painting, sculpture, and illustration, with celebrated work for The New Yorker, Punch, Citroën, Perrier, and numerous poster commissions. His art, often playful and satirical, reflects the poetic side of French visual culture in the second half of the 20th century.

The Gitanes brand (“gypsy women”) is one of France’s best-known advertising icons, represented for decades by artists such as Savignac, Morvan, and François. This 1990 edition continues that tradition, combining commercial design with artistic originality.

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Details
Artist: André François
Printer: Michel Caza, Paris
Technique: Serigraphy (silkscreen)
Year: 1990
Size: 39 x 52 in.
Paper: Heavy stock, not linen-backed
Condition: Excellent

Comment:
A richly printed original Gitanes serigraph by André François, combining sharp humor with refined craftsmanship—an outstanding example of late-20th-century French poster design.