Piscina Sarteano VINTAGE Italian POSTER c1960’s Athj

Piscina Sarteano near Sienna italian travel poster 1960’s

This vintage Italian poster from the early 1960s promotes the Bar Ristorante Piscina in Sarteano, a hill town in Tuscany near Siena. It features a fashionable woman reclining poolside under a striped parasol, her elegant pose capturing the charm and glamour of Italy’s mid-century “Dolce Vita” era. The minimalist design, soft pastel tones, and bold lettering create a sense of relaxed sophistication. The text highlights modern amenities, including running water at a comfortable 24°C. Likely created around 1962, the poster reflects postwar optimism and the rising appeal of leisure travel in Italy. Its clean lines, stylish subject, and balanced layout make it a striking piece of design. Today, it is appreciated for both its aesthetic appeal and nostalgic value. Linen-backed and measuring approximately 66 by 94 centimeters, it is ideal for collectors of travel art or those looking to add a touch of vintage Italian elegance to their space.

Artist: Athj
Printer: ENIT (Originally Italian Railways)
Size: 26 x 37″ / 66 x 94 cm
On/Off Linen: On Linen
Print Technique: offset lithograph
Year: 1970 second printing
Condition & Comments: Excellent