Description
Advertising poster by Gino Boccasile for Zapparoli panettone, the Milanese cake company. Issued circa 1950, the design features a woman in traditional costume presenting a holiday cake, tied to Zapparoli’s slogan “il migliore di Milano” (“the best in Milan”). Small-format offset lithograph printed in Italy, linen backed and well preserved. Larger versions of this design were printed in Milan by Grafiche A. Mariani around 1951–1952, while this example corresponds to the smaller promotional format.
Artist: Gino Boccasile
Date: c.1950 (attributed)
Printer: Italia
Size: 13 x 19 inches
Print Type: Offset lithograph
Condition: Excellent “A,” on linen
Comments: Original Boccasile advertising poster for Zapparoli panettone. Linen backed and in excellent condition.
Sestrieres – Gino Boccasile, 27 x 39 in (1978 Reissue)
Description Poster by Gino Boccasile for Sestriere, the Alpine ski resort founded in the 1930s in Piedmont, Italy. The original Boccasile design dates to around 1950 and was later reissued for a 1978 event, with added text in the upper section of the poster to mark the occasion. This large-format offset lithograph was printed for the resort itself, mounted on linen, and is preserved in excellent condition.
Artist: Gino Boccasile
Date: 1978 (after the original 1950 design)
Printer: Sestrieres
Size: 27 x 39 inches (approx. 69 x 99 cm)
Print Type: Offset lithograph
Condition: Excellent “A,” on linen
Comments: Large-format reissue of Boccasile’s 1950 Sestrieres ski poster, printed in 1978 with added event text. Linen backed and in excellent condition.
Relax
Artist: René Gruau
Date: 1970s (second printing)
Size: 24.4 × 38.5 in. (62 × 98 cm)
Print Technique: Offset Lithograph
On Linen: Yes
Condition: Excellent “A”
Comments:
Vintage poster Relax by René Gruau, created for the French shipping company Chargeurs Réunis. This edition is a second printing from the 1970s, mounted on linen and preserved in excellent condition.
René Gruau (1909–2004), born Count Renato Zavagli Ricciardelli della Caminate, was one of the most influential fashion illustrators of the 20th century. His bold lines and elegant compositions appeared in major fashion magazines and advertising campaigns for leading designers. Gruau’s imagery distilled style and sophistication into single striking forms, shaping the visual language of fashion illustration for decades.
Relax is an example of Gruau’s distinctive style applied to travel advertising, combining simplicity with a refined sense of elegance.
Michelin Bibendum – Original Italian Poster (1959)
Original 1959 Italian advertising poster featuring Michelin’s famous mascot, Bibendum, astride a motorcycle. This piece reflects the postwar era of tire promotion and the enduring iconography of Michelin. A rare example in excellent condition, it has been professionally mounted on linen for conservation.
Details
Title: Bibendum Michelin
Artist: Anonymous
Date: 1959
Printer: Verga, Milano
Size: 19 x 27 in. / 50 x 70 cm
Print Type: Offset lithograph
Condition: Excellent A, on linen
Comment:
An uncommon Italian Michelin poster, notable for its strong graphics and depiction of Bibendum in a motorcycling context. Well preserved and ready for framing or display.
Michelin Bibendum – Original Italian Bicycle Poster (1959)
This original Italian poster from 1959 shows the ever-friendly Michelin Man, Bibendum, happily pointing to a classic bicycle of the era. It’s a lighthearted image that captures the charm of Michelin advertising in the mid-20th century, when Bibendum was a familiar figure not just for motorists but for everyday cyclists as well. The poster has been professionally mounted on linen and survives in excellent condition.
Details
Title: Bibendum Michelin (Bicycle)
Artist: Anonymous
Date: 1959
Printer: Verga, Milano
Size: 19 x 27 in. / 50 x 70 cm
Print Type: Offset lithograph
Condition: Excellent A, on linen
Comment:
A rare Italian Michelin poster featuring Bibendum in a cycling theme. The playful design and bright period style make it a delightful piece of Michelin history.
Description
Advertising poster for Socovel motorcycles, printed in Brussels in 1948. Socovel (Société pour l’étude et la construction de véhicules électriques) was a Belgian manufacturer best known in the 1940s for its electric motorcycles, developed during World War II when petrol was scarce. By the late 1940s, the company also promoted small petrol-powered machines as fuel supplies normalized. This lithograph poster was printed by Imprimerie Marci, Bruxelles and is professionally mounted on linen in excellent condition.
Artist: Anonymous
Date: c.1948
Printer: Imprimerie Marci, Bruxelles
Size: 34 × 25 inches (approx. 86 × 64 cm)
Print Type: Lithograph
Condition: Excellent “A,” on linen
Comments: Original motorcycle advertising poster for Socovel, printed in Brussels in 1948. Linen backed and in excellent condition.
This original 1954 lithographic poster by Beglia was created for the annual Carnaval de Nice, one of the oldest and most celebrated festivals in France. Each year, a new poster is commissioned to mark the event, and this design features a jester leaping in exuberant celebration, symbolizing the joy and spectacle of the carnival. Printed by Adia in Nice, this example is an authentic first printing, professionally mounted on linen for preservation.
Details
Artist: Beglia
Year: 1954
Printer: Adia, Nice
Size: 12 x 19 in / 30.5 x 48 cm
Print Technique: Lithograph
On/Off Linen: On Linen
Condition & Comments: Excellent A condition. Bright colors, clean surface, and well-preserved.
This beautiful original travel poster, “Visitez La Tunisie” (Visit Tunisia), was created by the artist Yahia to promote tourism to Tunisia during the postwar period. Printed in Paris by Rene Sicard, it features a warm and atmospheric Art Deco-inspired composition showing figures walking through a sunlit Tunisian town with traditional architecture and Mediterranean light.
Yahia’s artwork captures the romantic vision of North Africa as presented in mid-century French travel campaigns—combining painterly detail with refined graphic design. The result is a serene and inviting image that exemplifies the charm of 1950s French poster art.
The poster is currently not linen-backed. Professional museum-quality linen-backing can be provided upon request, with an estimated two-week turnaround before shipping.
Artist: Yahia
Title: Visitez La Tunisie (Visit Tunisia)
Date: 1950s
Printer: Rene Sicard, Paris
Size: 24.5 × 39.5 in (62 × 100 cm)
Print Type: Lithograph
Condition: Excellent / Unbacked
Comments: Original 1950s French travel poster by Yahia promoting tourism to Tunisia. Printed by Rene Sicard, Paris. Vibrant color and superb condition. Museum-quality linen backing available on request (approx. two weeks delay).
Artist: Verbaere, Herman Size: 25 x 39 ” / 62 x 100 cm On/Off Linen: Delay approx 2 weeks to linen-back before delivery Print Technique: lithograph Year: 1950
Gregg Skis by Sacha Maurer
Artist: Sascha Maurer
Date: c. 1950s
Printer: —
Size: 21.25 × 31.5 in. (54 × 80 cm)
Print Type: Offset Lithograph
On Linen: Yes
Condition: Excellent “A”
Comments:
Poster Gregg Skis by Sascha Maurer, produced in the 1950s to promote the Gregg brand of skis. Gregg was an American manufacturer based in St. Paul, Minnesota, active in the mid-20th century, known for producing wooden skis and equipment as skiing grew in popularity in the United States.
Sascha Maurer (1897–1961) was a German-born artist who emigrated to the United States and became recognized for his bold graphic posters. He created striking images for American railroads, airlines, and sporting goods companies, including ski equipment manufacturers such as Northland and Gregg. His posters are notable for their strong compositions and vivid color, capturing the energy of outdoor recreation during the postwar years.
This example, Gregg Skis, is mounted on linen and preserved in excellent condition.
Artist: Anon Printer: United Artists Size: 160 x 240 cm / 95 x 63 inches On/Off Linen: Delay approx 2 weeks to linen-back before delivery Print Technique: lithograph Year: 1958 Condition & Comments: Yellowing at folds, some restorations, colors excellent normal for such a large and rare original piece
Very Rare poster for the original release of the Vikings in 1958. Film starring Kirk Douglas, Tony Curtis and Janet Leigh. Fantastic and most impressive image from this movie featuring all the important stars and the size of the poster which is 95 inches longtheboat is almost life size. Some yellowing along folds, some restorations but presents excellently and would make any home cinema room a special place
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