Campari Soda by Giovanni Mingozzi 1950 on linen excellent
Carlo Mingozzi’s 1950 Campari Soda poster highlights the brand’s distinctive bottle, originally designed by Futurist artist Fortunato Depero in 1932. As the world’s first pre-mixed alcoholic beverage, Campari Soda came in a unique, single-serve bottle shaped like an inverted goblet. Mingozzi’s design emphasizes this form by placing the bottle next to a matching glass, drawing attention to their triangular shapes.
The minimalist composition follows the Object Poster style, which focuses solely on the product without additional slogans. A subtle gray border echoes the bottle’s design, reinforcing its visual impact. Mingozzi’s work blends artistic simplicity with effective advertising, making it a memorable example of mid-century poster design.
Artist: Mingozzi, Giovanni Printer: Studio Mingozzi, Bologna Size: 27.5 x 39″ / 70 x 100 cm On/Off Linen: On Linen Print Technique: lithograph Year: 1950 Condition & Comments: Excellent
A vibrant and elegant Italian advertising poster for Campari, designed by Kobra Chiozzani. The composition reflects the refined graphic style of early Italian modernism, combining bold color, clean lines, and a strong decorative presence characteristic of pre-war liquor advertising.
Printed in 1934 by S.A. Arti Grafiche Bertarelli, Milano–Roma, this poster represents the high standards of Italian lithographic production of the period. Bertarelli was among the most respected printers in Italy, known for producing posters of exceptional clarity and richness of color.
The work stands within the tradition of Italian beverage advertising, where striking imagery and modern design were used to elevate brand identity. Its vertical format and strong graphic presence make it both highly collectible and visually compelling.
Details
Title: Campari
Artist: Kobra Chiozzani
Year: 1934
Printer: S.A. Arti Grafiche Bertarelli, Milano–Roma
Size: approx. 16 x 36 inches / 40 x 90 cm
On / Off Linen: On linen
Print Type: Lithograph
Condition: Excellent A
Comments: Original 1934 Italian Campari poster printed by Bertarelli. Fine example of early Italian modernist liquor advertising with strong decorative appeal.
Artist: Cappiello, Leonetto Printer: Devambez, Italy Size: 50 x 78 inches On/Off Linen: On Linen Print Technique: lithograph Year: 1927
Cognac Monnet – Leonetto Cappiello (1927)
Bold, joyful, and instantly iconic, Cognac Monnet is one of Leonetto Cappiello’s most celebrated posters. Created in 1927, this vibrant image features a radiant woman with fiery red hair, lifting a glass of cognac that glows like the sun itself—a perfect expression of Cappiello’s famous tagline: “du soleil dans un verre” (“sunshine in a glass”).
Cappiello, often called the father of modern advertising, revolutionized poster design in the early 20th century with his use of vivid color, dramatic figures, and playful surrealism. With Cognac Monnet, he strips away clutter to focus entirely on a single, memorable image—an approach that still influences advertising today.
This original lithograph captures the energy and optimism of the Art Deco era. It remains a favorite among collectors for both its aesthetic power and its cultural significance as one of the great masterpieces of vintage liquor advertising.
Rare and Iconic banner poster by Cappiello done for Bitter Campari in Italia. Poster in excellent condition A beautiful colors, no restorations !! This is a rare rare version on heavier paper. Lettering created by Cappiello in 1921 for use with either the Spiritello image or Saint Bernard image or used by itself. Campari invested heavily in the very best artists of the time and Cappiello used his printers in both France and Italy for printing services. Rare…
Artist: Cappiello, Leonetto Printer: Devambez, Italy Size: 59″ x 2765″/ 150cm x 70cm On/Off Linen: On Linen Print Technique: lithograph Year: 1921
